by Structured Settlement Watchdog
We continue to express our opinion that the use of paid social media mentions is a strategy that can backfire spectacularly and make a company look a lot less credible. Here are a couple of more items crafted by "social media experts" on behalf of Genex Capital, a purchaser of structured settlement payment rights. My research reveals that these bogus social media mentions stem all the way back to the summer of 2011.
Dubious social media mention 1
"While I came back to home from my job, when I parked my car in front of my house a municipal corporation truck hit my car. It was a major accident. My car was totally damaged. I lost one of my left hands in that accident. Now I became a helpless person. Financial situation of my house was not good. I wanted to start my own business from home. But I needed a lot of money for start my business. I decided to sued against municipal corporation and I won my case. The court awarded me structured settlement of 20,000 per month for 5 years.this money was very helpful to me. But I wanted immediate money for my business. Then I decided to sell my settlement to that company which provides me money for my structure settlement in Lump sum payments. I heard to Genex Capital. It
provided money for structured settlement in Lump sum payments. So I decided to sell my settlement to Genex Capital…" Source: 6 magazineonline.com "Death of Swag" one of 68 comments which are similarly improbably, mostly credibilty sapping social media mentions on behalf of Genex Capital
Comment: In searching for an appropriate visual for the above, I came across " The Man With Two Left Hands" by British surf rocker Sir Bald Diddley & His Wig Outs. Not a bad tune!
If however, this claimant has, in fact, two left hands, then we wish to express our sincerest condolences and retract the above statement.
Dubious social media mention 2
"We had been planning a trip to Vanuatu for months. However, a few weeks before departing on our journey, I found out that I was pregnant The doctor advised against any travel vaccinations and ant malarial medication – both essential for the trip. As a result, my husband and I had to cancel our trip. We were able to get partial refunds of the plane tickets and hotel reservations, and my
insurance people, Genex capital is a best settlement funding company, helped me and provide me structured settlement payment, and I also sell annuity payments to them. They paid the remainder of the costs"
Comments
- Here is the original story from March 2, 2010 WorldNomads.com that was written by Australians (the refund was $551.60 Australian "buckaroos"!) It apparently had nothing to do with Genex Capital. Did the social media experts for Genex Capital steal the content and slip in the marketing schpiel for the purposes of misleading the public?
- The writer of the non-sequitur, Adler Mook has an rediff email address from India. Red flag on credibility. But then again Adler Mook appears in the Manta listing as an employee for Genex that was updated 3/19/2012. Same comment from a "Foster C" appears on citysquares.com 1/3/2012 in a listing that is tagged "JG Wentworth" and the same was attributed to Genex Capital CEO Roger Proctor on a Blogspot blog post of 1/3/2012
Dubious social media mention 3
"As the floodwater rose in Pennsylvania’s Hershey park Zoo, zookeepers made a tough—and controversial—choice: Rather than let two American bison drown while trapped in their pen, zookeepers shot both. Though other zoo animals were evacuated, officials say no one
anticipated how quickly the floodwater would rise, and that euthanization was the most humane choice. But across cyberspace, angry commenter’s wondered why the zoo, which had two days to prepare, did not evacuate the bison earlier, the Philadelphia reports. USA Today adds that the floods currently overwhelming the Northeast are the worst in nearly 40 years. During the evacuation process some of the zoo keepers were badly injures by some of the animals but due to the negligence to evacuate in the right time insurers had rejected any claims due to the huh and cry that was
escalating. Many of the keepers had to pay their own medical when they had to sell settlements or Settlement quotes (links to Genex Capital) to pay medical bills while a enquiry was launched to investigate the incident." (emphasis ours)
Comment
- "No employees were injured or killed, which is a huge blessing in this most unfortunate situation. And no dangerous wildlife is out roaming the streets of Hershey tonight because of their actions" September 8, 2011 Zooamerica blog (emphasis ours)
- So no employees were injured but they had to sell settlement quotes to pay medical bills. ROFLMAO.
- What's a "structured settlement quote" worth? On mojopages.com September 2, 2011
- Any claim adjusters out there aware of a "Huh and Cry" exclusion?
Use of such social media mentions in the manner described here (as well as in a previous post) is unprofessional in my opinion. It reflects poorly on the company, the structured settlement secondary market and the structured settlement industry as a whole. Isn't there enough legitimate positive vibe on the company than to have to resort to fabricated nonsense?
On March 17, 2012 Genex Capital tweeted "We are extremely pleased to use services of https://abishek-solutions(dot) com for our optimization purposes. Recommended for everyone".
Not on this exhibition by a long shot. The Genex Capital Twitter Feed also suggests that its CEO Roger Proctor "is an Indian and proud" and promotes astrology.
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