Heard an amusing story today about one of my competitors that markets on a national basis. You see this competitor (having worked on a small unrelated case involving the same plaintiffs, and thus learning of the new development from the life insurance company that copied him on the rated age used this information to…) apparently gazumped another highly qualified competitor with the hard sell directly to the plaintiffs (not the plaintiff attorney) of them "needing local representation".
When the moment to perform arrived, it's fair to say that the gazumper was completely ineffective.
Ultimately, the gazumping settlement planner was dismissed, and the business was awarded to the initially highly qualified competitor. While it might be entertaining to disclose names, it's wiser to leave you wondering about who dropped the ball at the crucial moment.
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