A quick survey of some fringe factor websites in the structured settlement industry reveals that some still carry an aggressive message… of YESTERDAY. The way some of these folks write one would think the subject matter was still current. It's easy to see how lawyers and consumers can get confused. Years ago the folks in question would've been happy to have a level playing field. Now that the playing field is level they appear want the whole field. Jousting with "rusty blunt bayonets" is not effective and cynics using scare tactics about old allegations are boring, irrelevant and just plain wrong. You're easy to marginalize.
How about a fresh message? Why not update your websites and talk about real differentiators not mischaracterizations or false generalizations?
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